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Exclusive: IODA CEO Clarifies Positon On imeem & Lala
via hypebot by Bruce Houghton on January 17, 2008
Hypebot broke the story earlier this week of a letter from digital distributor IODA to its labels that updated them on unacceptable indie liscecning offers from prominent music 2.0 services imeem, lala.com and others and cautioned against making indivudual deals. (full story).Now, IODA CEO and founder
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WE7 Grabs $6 Million From Peter Gabriel, Sparks and Eden
via hypebot by Bruce Houghton on January 20, 2008
We7, the ad supported music download service has secured an
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Study Shows Online Engagement Growing As Print And TV Fade
via hypebot by Bruce Houghton on December 26, 2007
A new study offers holiday cheer to Music 2.0 startups and needs to be heeded by music marketers. The study shows clearly that more ad dollars and marketing muscle should be spent online and less in traditional media. Surprisingly music magazines still also deserve a look.Viewers watching ads in online video are 47% more engaged than those watching TVPeople are 18% more engaged in ads online as...
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A Look Back At Our Music Industry Predictions For 2007
via hypebot by Bruce Houghton on December 18, 2007
As the the year draws to an end and I begin work on my predictions for 2008, I thought I'd take a look back at the predictions for 2007. Below is an unedited reposting.Tell us what your music industry predictions are for 2008. 2007 will be the year that the mp3 format will gain much greater acceptance from record labels. Consumer dissatisfaction is growing daily, but the real action will...
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MySpace Opens Platform. Good News For Music Marketing.
via hypebot by Bruce Houghton on February 04, 2008
... sites. (FYI - Facebook is not playing nice with this "open" idea.)According to PaidContent:Developers can monetize their canvas page (the page where users add these apps to their profiles) and keep all of the revenueDevelopers can use any form of online monetization: ads, sponsorships, product sales, etc.MySpace will add in its “HyperTargeting” and “SelfServe” ad products over time.
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Two China Watchers React To Google Music News
via hypebot by Bruce Houghton on February 11, 2008
As we wrote last week, Google is poised to launch a free music service in China with Top100.cn in a move to challenge local search leader Baidu. (full story and commentary here). Baidu enables search for illegal mp3's that Google blocks. We asked two China music industry watchers to react. If Google's free music service in China eventually matches Baidu for clarity of results and...
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eMusic Selects Launches As "Curated Boutique Music Space"
via hypebot by Bruce Houghton on February 11, 2008
eMusic has launched eMusic Selects, a "curated boutique music space" on their site to showcase unsigned and underexposed new artists. Each month, eMusic's staff will handpick up to two deserving artists for high profile visibility to eMusic's 400,000 subscribers. The acts will be featured prominently on eMusic's homepage and receive editorial coverage on the eMusic Selects page and...
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Ad Supported Music Unsustainable - A Guest Commentary
via hypebot by Bruce Houghton on February 21, 2008
... has an estimated value of about $30 billion and rising. That number will only rise as in-store CD sales continue their slide. Free and subsidized distribution models also will increase the percentage of music distributed online.Meanwhile the total revenue from Internet advertising across all markets and platforms is about $20 billion...as reported by MediaPost.Experts are predicting this ...
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WMG Digital Shift: Nash Replaces Zubillaga
via hypebot by Bruce Houghton on February 24, 2008
Warner Music Group announced this morning that effective June 1st, Michael Nash will be promoted to Executive Vice President, Digital Strategy and Business Development, succeeding Alejandro (Alex) Zubillaga. Nash will be responsible for the company's worldwide digital strategy including mobile.Zubillaga, who is also Bronfman's brother-in-law, joined WMG in 2004 from one of the venture...
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Free On Demand Music Spurs Last.fm Growth
via hypebot by Bruce Houghton on February 24, 2008
Free on demand music is officially a hit. CBS owned Last.fm says it has had a unique listener bump of 92% in the four weeks since the launch of their free on-demand music service. In addition, unique visitors continued to show sustained growth, up 59%, and page views increased 58%. Last.fm says it has 21 million active users worldwide monthly. Currently the free-on-demand service is available...
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