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Web 2.0下的新4P‘s
via Innovbrand by Blueblood on May 28, 2008
在Wikipedia搜索marketing，看到一个Four New P’s的解释。* Personalization: It is here referred customization of products and services through the use of the Internet. Early examples include Dell on-line and Amazon.com, but this concept is further extended with emerging social media and advanced algorithms. Emerging technologies will continue to push this idea forward.* Participation:...
Shared by: caozenghui, Roger,
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AdSense For RSS Coming To Google's FeedBurner, Finally (GOOG)
via Silicon Alley Insider by Eric Krangel on May 29, 2008
It only took a year. Last June, when Google (GOOG) acquired FeedBurner, the upside of combining Google's context-sensitive ads with FeedBurner's ad placements inside RSS feeds seemed obvious. But month after month, nothing happened, with FeedBurner ads lumped into useless "channels" like "News & Information" or "Arts & Entertainment."We've been waiting for Google to move, and they...
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How Many Friends is Too Many?
via ReadWriteWeb by Josh Catone on May 28, 2008
Offline, I have a network of under 50 people that I interact on a regular basis as friends. But online, the concept of "friend" is completely different. On Facebook I have nearer to 250 friends, on Twitter I have just over 300 followers. That's just a blip compared to how many friends some of the true power users on those services have, but it brings to mind the question of how many...
Shared by: mcastel, Drew Olanoff, louisgray, caozenghui, Roger, Tina K.J,
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Glam offers new video ad network, gets acquisition offer for $1.3B
via VentureBeat by (author unknown) on May 29, 2008
... — to run videos produced by various media companies, including Sony, Lifetime and E! Glam is licensing the video from producers. Glam will also allow third-party publishers to run the videos after they apply to be part of the program. Glam is also serving ads within the video if so desired by the publishers. With this offering, Glam takes on sites like VideoEgg, which is also offering a ne...
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LIVE: Facebook CEO Mark Zuckerberg At D
via Silicon Alley Insider by Peter Kafka on May 28, 2008
Two things we can tell you in advance about Mark Zuckerberg's appearance at the D conference: It is almost certainly going to go a bit smoother than his last high-profile conference appearance. And he won't be wearing his trademark sandals -- he's been wandering the halls of the Four Seasons for the past two days in some kind of loafers. Oh -- and for the record: newish COO Sheryl...
Shared by: Drew Olanoff, caozenghui,
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Why Traditional Advertising Formats Fail On The Web
via Publishing 2.0 by Scott Karp on May 24, 2008
As media companies struggle to figure out their digital future, the elephant in the room is that they have only been able to monetize online audiences for pennies on the dollar compared to traditional media. Here’s why: Traditional advertising formats FAIL on the web. By traditional advertising formats, I mean display ads, video ads, and any other ad whose format and value proposition...
Shared by: greenergrad, Alex, dobata, Sue, caozenghui,
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WEB 2.0依然不赚钱
via FT中文网 - FTChinese.com by 英国《金融时报》理查德•沃特斯(Richard Waters)、克里斯•纳托尔(Chris Nuttall)旧金山报道 on May 25, 2008
... Venture的合伙人罗杰•李(Roger Lee)表示，“在一两年之后，这个行业将面临调整，”很多Web 2.0企业都会消失。网络浏览器公司Flock的首席执行官肖恩•哈丁(Shawn Hardin)表示：“当前的宏观经济状况颇具挑战性。”该公司上周获得了1500万美元的风险投资。译者/石水
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How to Make Facebook Useful Again
via ReadWriteWeb by Sarah Perez on May 19, 2008
Oh the heels of some of Facebook's missteps (ahem, Beacon) and the proliferation of a myriad of useless, silly, and time-wasting apps, someformer Facebook users decided to quit the site for good this year. However, a handful of early adopter angst doesn't have Facebook worried. Why is that? Because Facebook has a whole generation of users who grew up using their site for everything social...
Shared by: Tina K.J, Nico, keso, Drew Olanoff, atul, louisgray, Mike Reynolds, caozenghui, Matt Chandler, Alex, Sam, James Dasher, Simone,
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A8香港上市：数字音乐坚持到底就是胜利
via 张志远的数字音乐博客 by 张志远的数字音乐 on May 21, 2008
...常工作时，都奋发向上；夜间疲倦时，却未敢偷懒。 为了她，我虽然肩膀稚嫩，但是愿意负起重担，虽然力量微薄，但是却愿意赴汤蹈火！ 不求减轻负担，但愿增加能量！ 大家好！我是新来的同事张志远。 让我们以后在这个大家庭里，肩负使命，互相期待与祝福，一起上路吧！”
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Ok, Wired, Let’s Do This.
via TechCrunch by Michael Arrington on May 13, 2008
A week ago Wired Magazine voiced its displeasure over our syndication partnership with the Washington Post. Wired’s Betsy Schiffman wrote “We’ve got nothing against TechCrunch, but it seems crazy-crazy to us that the Washington Post, a paper known for the sort of reporting that can take down U.S. presidents, is publishing content written by a dude who invests in the companies he writes...
Shared by: caozenghui, Rizzn, louisgray, Alex, Franklin P, Jason, Todd Mundt,
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