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Avoiding the Passion Pop Gulf
via Seth's Blog by Seth Godin on May 05, 2008
Here's a new curve for you: I'm calling it the passion/pop curve. That bell curve to the left represents acceptance by the focused/excited/tastemaking community. Those are the people who love microbeers and haute couture and Civil War memorabilia. Like all market curves, there's a sweet spot. Go too nutsy on us ($90,000 turntables, for example) and even the committed will flee. Go...
Shared by: Andy, Gerd, Todd Mundt, Oier,
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News: Wilco, MMJ, Decemberists Get out the Vote
via Pitchfork: Today by Dave Maher on May 09, 2008
Since 2004, a group called HeadCount has set up voter registration tables at concerts by the likes of Dave Matthews Band, the Allman Brothers Band, and members of the Grateful Dead and Phish. But voter registration ain't just for jam band fans. Recently, HeadCount has partnered with My Morning Jacket, Wilco, and Colin Meloy and the Decemberists.These new collaborations are in service of...
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The Media markets
via Seth's Blog by Seth Godin on May 07, 2008
The product they sell is drama. When I went to business school, we spent an entire 90 minute class on how to read the Wall Street Journal. That's a rare treat... being taught how to understand and psyche out the media. With the vast bulk of our news coming online now, it's worth taking a second to look at the way mainstream media markets drama. You know and I know that they're doing...
Shared by: Alex, Kerray, Andy, Slicer, C, Snowmit, Selena, vanlandw, Jeremy Milo, gyakusetsu,
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Four words
via Seth's Blog by Seth Godin on May 04, 2008
... delivering joy, meeting spec, being on time, connecting people to one another, delivering consistency, offering value and on and on. Caring. The stories involved in your promises matter. That's often what people are buying. This is the first place that the equation breaks down. Marketers often make big promises that appear to be unrealistic or are delivered in ways that don't match the ...
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JamBase > Go See Live Music
via www.jambase.com by (author unknown) on May 06, 2008
Shared by Andy Chris Thile & crew are forging a new acoustic language that's as much Beatles and Bach as it is bluegrass. Join us as they talk about what they're pouring into the punch bowl... More
Shared by: Andy,
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Quick News
via BeLOW Me by weinish on May 01, 2008
Just some things I've been seeing, which I'm sure you have too.The gas tax thing, please, it's a terrible idea. Obama is correct in saying so. Cutting the gas tax for the summer will not change peoples' habits at all. Americans spend, and the accrue debt on their credit cards, period. We're not a responsible lot, that's for sure. Saving drivers $30 over this course...
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Cowardly Journal hacks enlist Times columnist to do their hatchet work
via The Secret Diary of Steve Jobs by Steve on April 28, 2008
... be shown, and performing this task for a tiny fraction of the money your organization intends to generate from those advertisements. In other words, you are a whore. And not even a well-paid one.Better yet, you are duped into not realizing your whoredom by being flattered and pandered to and spoonfed lies about the importance of what you do. You believe these lies and fill yourself with the ...
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Nearly infinite
via Seth's Blog by Seth Godin on April 28, 2008
Infinite isn’t what it used to be. There used to be an infinite number of stars, and probably an infinite number of kids in high school who didn’t like you very much, but that was about it when it came to a typical human being’s interaction with the uncountable.But now, infinite is everywhere.There’s an infinite number of books at Barnes and Noble (you can’t read em all, in fact, you...
Shared by: BIGODE, Kerray, Rick Mahn, Andy,
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What happens when we organize?
via Seth's Blog by Seth Godin on April 15, 2008
Most power occurs because one side is better organized than the other. Labor is usually less well organized than management, criminals are usually less well organized than the police and customers are always less well organized than producers. The internet promises to change that. It does it occasionally, sort of randomly. Sometimes, users will rise up and complain (as they did at Facebook). Or...
Shared by: bjoerges, Jason David Pelker, Andy,
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Mourning Their Loss?
via Crooks and Liars by Nicole Belle on March 28, 2008
I love Helen Thomas. Look how flustered she makes Perino. Media Bloodhound watched this presser and Dana Perino’s assertion that Bush mourn every military loss and asked “Really?”And how was our mourner-in-chief spending his day as our four thousandth soldier took one last breath in the sands of Iraq? Goofing around the White House and posing for pictures with a six-foot-tall Easter...
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